Personalized
Breastfeeding Support
Simply Lactation aims to assist mothers in breastfeeding through an in-home lactation consultancy service.
We Accept Aetna, Cigna & BCBS Insurance.

Prenatal Breastfeeding Classes
Our goal is to help families be well prepared for their lactation needs and feel confident at birth in beginning their breastfeeding journey. The prenatal online classes are available through your insurance and are free of cost to you.
Recommended Products
Our team is here to support you during every stage, whether it be nap time, feeding time, or any other crucial moments. In addition, we have hand-selected a selection of products that we highly recommend to aid you on your lactation journey.

Safiya Hafizi (RN, IBCLC, FNP-C) is the consultant behind Simply Lactation. It is our pleasure to have the opportunity to work with you and your family. Our primary focus is on assisting you in achieving your breastfeeding and chestfeeding aspirations while also playing a significant role in your journey as new parents. We understand that nursing a baby (or multiple babies) can present various obstacles along the way. Therefore, our aim is to guide you through these challenges by conducting thorough assessments and providing ongoing support and empowerment.
In-Home Visit
Lactation Support for Every Stage
Our services are tailored to support you throughout the journey of expecting to birth and into toddlerhood. Whether it’s nap time, feeding time, or any other time, we’re here for you. Select your respective stage to explore our comprehensive range of services catered specifically to meet your needs.

Expecting

0-3 Months

3-6 Months

3-12 Months
#1 Lactation Consultant In Texas
Breastfeeding is a natural process and a beautiful way of bonding with your baby. Our mission is to simplify breastfeeding through prenatal education, post-birth hands-on feeding assistance, and to provide support for any other challenges new moms may face in the early postpartum period. Our goal is to serve you at the comfort of your home and to help your feel empowered in reaching your breastfeeding goals.
2000+
Happy Clients
8+
Houston Cities
5 Star
388+ Ratings
100%
Satisfaction
We Accept Aetna, Cigna & BCBS Insurance.
Accept Major Insurance
We accept Aetna, BCBS & Cigna insurance. No out of pocket cost. Most insurances cover up to 6 visits as part of preventive medicine under Obama Care. We also offer out of pocket consultation providing you with LVR to bill your own insurance.
Personalised Support
Our goal is to provided a comprehensive visit with detailed assessment in understanding the challenges. We understand every mother is unique and so is her goal with lactation.
Easy & Practical Plan
We offer flexible, easy to follow and researched based care plan tailored to your needs. Frequent follow up via calls/text messages to help you offer the continued support even after your visit.
Our Services
Lactation Services We Offer
Our mission is to equip parents with the essential knowledge and confidence to trust their innate instincts and biological understanding. We believe in empowering parents through education, enabling them to make informed decisions for their children’s well-being.

Prenatal Support
This initial consultation is designed to support and guide expecting parents on their journey. Through a comprehensive assessment and educational session, we aim to equip you with the knowledge and confidence needed to achieve your personal feeding goals for your baby.

Lactation Support
Our lactation visits provide professional support to address your breastfeeding or chestfeeding concerns. We are dedicated to helping you overcome any challenges you may encounter and equipping you with the necessary tools for success.

Support Group
Join our small group sessions to engage in meaningful discussions with fellow new parents. These sessions are designed to provide valuable support & guidance in achieving your breastfeeding & chestfeeding goals. These sessions are available to both existing clients & individuals seeking lactation support.
Testimonials
What Our Clients Say
We empower parents by providing them with the necessary education and self-assurance to rely on their natural instincts and biological knowledge.
Rosalio Turrubiartes2025-08-19Trustindex verifies that the original source of the review is Google. Simply Lactation is simply fabulous! The website was easy to maneuver, with immediate response and great communication from the scheduler. She was able to fit me in that afternoon with the lactation consultant. Hilary called me as soon as I was scheduled. She was professional and knowledgeable in many aspects from breastfeeding to pumping to general infant care questions. She answered my concerns in detail and later provided links to resources for the best care for mom and baby. She was effective and efficient with the time we had and encouraged me so much in the short time I was with her. I highly recommend, life saver for this grateful mom!! Amanda Lee2025-08-18Trustindex verifies that the original source of the review is Google. This company is legit and great! They were able to get me a consultant within the next day of me inquiring help. Madeline was the lactation consultant I was assigned to. She was very kind, flexible and professional! She definitely knows what she’s doing and was able to educate me and my husband very well on breastfeeding and pumping. She’s very sweet and down to earth. Highly recommend her and this company. Jess Householder2025-08-18Trustindex verifies that the original source of the review is Google. Madeline was friendly, professional and easy to schedule with. We felt comfortable with her in our home and would use her services again. Reagan Robinson2025-08-18Trustindex verifies that the original source of the review is Google. After one appointment, Madeline made me feel more confident and assured that our breastfeeding journey was normal and that the issues we were having could be resolved and we could be successful with breastfeeding! The first appointment was all about establishing a baseline and gave me reasonable take aways to apply between then and our second appointment. I could see a difference in my babies latching and comfort at the breast within a day or two. I would recommend Madeline and simply lactation to friends and family!! Beatriz Villegas2025-08-18Trustindex verifies that the original source of the review is Google. I found this company on internet and I was a little skeptical but they over exceeded my expectations. Hilary, my lactation consultant, is an excellent professional. She has a lot of experience and helped me with all my breastfeeding questions and helped me gain confidence while feeding my baby. I highly recommend her. Hannah Condara2025-08-17Trustindex verifies that the original source of the review is Google. I had such a great experience working with Hilary. She was incredibly helpful and gave me so much more confidence with breastfeeding. Hilary really took the time to listen to my struggles and provided thoughtful, practical advice that made a big difference. I also appreciated how she followed up with detailed notes from our session, which made it easy to refer back to everything we discussed. I highly recommend her to anyone looking for guidance with breastfeeding. Eduarda Carvel Dos Santos2025-08-16Trustindex verifies that the original source of the review is Google. I had such a positive experience with Hillary she was the lactation consultant responsible for help me. She was incredibly helpful in providing clear and detailed information, patiently clarifying all my questions and doubts. Hillary also reviewed all my bottles and supplies to ensure everything was ready and organized to make my breastfeeding journey easier. Her support gave me so much confidence, and I truly appreciate her guidance. Highly recommended! Dalia Martinez2025-08-15Trustindex verifies that the original source of the review is Google. As a first time mom, I was so nervous for it all. I seeked additional help through this company and have been very pleased. My consultant Madeline Lark has been awesome to say the least. She has provided the best advise and given me so many pointers. I was having issues with my baby boy latching on and staying on. She was able to find the issue and help me improve at feeding. She's very patient, helpful and knowledgeable. I've definitely gained confidence and patience throughout this experience. Victoria Davis2025-08-15Trustindex verifies that the original source of the review is Google. This is my second time using simply lactation post partum and they have both been wonderful experiences. Setting up appointments and getting insurance certification has been quick and easy. Madeline came to my house this time and was very kind and knowledgeable! She was really helpful with specific issues that I needed to address. And was available afterwards via text if I had any follow up questions. Definitely recommend! Cassie Faith2025-08-15Trustindex verifies that the original source of the review is Google. MADELINE IS THE ABSOLUTE BEST!!!! She has made my breastfeeding/ pumping journey soooooo much better I feel extremely comfortable with her and wish I found her sooner!! I’m 3 months PP and me and my babygirl are thriving!!!!Load more
Any Concerns?
Frequently Asked Questions

Who is a Lactation Consultant?
A Lactation Consultant is an expert trained in assisting mother with breastfeeding and challenges related to lactation. At Simply Lactation, we are International Board Certified Lactation Consultant (IBCLC).. Read more

How can a Lactation Consultant Help?
Our Lactation Consultant helps educate, assist, support and empower a lactating mother by helping her understand the norms of a breastfeeding journey and techniques in resolving or lessening a breastfeeding issue… Read more
